Which is better MBA/PGDM or Diploma in Digital Marketing?

Which is better MBA/PGDM or a Diploma in Digital Marketing?

Digital marketing has been an emerging sector not only in India but globally as well. Due to the increasing importance of online markets, nearly all companies are striving to have an online presence. Several reports suggest that the majority of firms are moving online; hence, demand for digital marketing services will expand. Therefore, those with a degree in digital marketing have better employment opportunities than those with degrees in other professions. Career opportunities in Digital Marketing entice individuals to upgrade their skills and prepare for the future. Various institutions have been offering Digital Marketing degrees, diplomas, and certificate programmes. But it is difficult for an aspirant to choose the right course. A basic certificate or diploma or a professional degree such as a PGDM or MBA in digital marketing? This information can assist you in finding the best solution.


Choose the course to get mastery the skills

Digital marketing is predominantly a skill. Similar to management, it is possible to excel in digital marketing without a rigorous academic degree. However, candidates must possess a fundamental understanding of industry lingo. Top B-schools provide undergraduate and postgraduate programmes with a focus on digital marketing. Nowadays, most management course curriculums also include Digital Marketing as one of the disciplines. Short-term certificate or diploma programmes provide little preparation for the development of certain skill sets. Top business schools, like GIBS in Bangalore, offer a PGDM in Digital Marketing with a full curriculum that helps students learn certain skills.


Focus on your career goals

Digital marketing is a specialized discipline that demands extensive knowledge. An awareness of how the Internet operates is the most essential skill you must possess. To improve your career in digital marketing, you will also require writing and editing skills, basic design skills, analytical ability, and customer relationship management. Consequently, before beginning a career in digital marketing, you should acquire these abilities from a top business school. The curriculum for the PGDM programme in digital marketing at GIBS, Bangalore, a top B-school in Bangalore, is industry-focused. Moreover, 70% of the curriculum is dedicated to practical applications.


Get the desired job profile with top credentials

It is advisable to enroll in a course since it provides an organized method for imparting the necessary knowledge. Moreover, individuals with a recognized degree or diploma are favored during employment interviews. Companies like Facebook, Paytm, Flipkart, Amazon, Oracle, and Google are the leading recruiters of digital marketing professionals. If you possess talent in digital marketing, you are not bound to a specific work profile. Globally renowned companies provide a variety of professional opportunities to suitable candidates. Content marketing, search engine optimization, and social media expertise are renowned positions that not only pay well but also provide security for the future. Experts in digital marketing have access to lucrative freelance jobs.


Find the best entrance point

The ideal entry point into the profitable industry of digital marketing is a full-time degree from a top business school. Bangalore’s top B-school, GIBS, offers one of the best PGDM programmes in digital marketing. It offers multiple industry exposures, actual projects, an updated curriculum, and technology, as well as excellent personality development and placement. The PGDM in Digital Marketing from GIBS, Bangalore is ideal for candidates who want to enter the business with digital marketing and managerial skills. GIBS is renowned for its innovative teaching techniques and strong placement rates globally. Click here for more detailed information about GIBS and its PGDM course in digital marketing.


GIBS Business School is an Exclusive Business School offering PGDM – AICTE Approved Program & BBA – Bangalore University Program. GIBS Has been considered as a Top Business School in India with the Best ROI College in Bangalore. GIBS has Ranked TOP 10 Business Schools in India under Management Category. Being a Best PGDM/MBA Colleges in India GIBS’s 70% focus will be on Practical Exposure. GIBS Accept CAT/MAT/CMAT/ATMA Entrance Test with a minimum 60 percentile. GIBS is promoted & Driven by IIM Alumni and being a Top B School in Bangalore our Focus will be on the Holistic Development of IQ, EQ, SQ & HQ. GIBS is a preferred choice for the Management student because GIBS IRE School & Finishing School is one of the unique programs which provides the best placements for PGDM & BBA Students in Bangalore. To get PGDM/BBA Admission in Bangalore aspirants can call GIBS executives at any moment and clarify their queries.

GIBS always believe in seeing is believing and we bet that you will love the state-of-art corporate infrastructure you will also love meeting the team of innovative minds at GIBS who believe in spreading the Power of Positivity. Looking forward to meeting all of you in person at our campus. Thanks one and all.


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